Women Are Recalibrating the American Dream

WomanWise study reveals how women recalibrate the American Dream

What's replaced the quest for fame, fortune, knights in shining armor and white picket fences, and what is the new opportunity for brands? Contact us or download the executive summary.


Curve Ball

Levi's helps Millennial women shape their wardrobes and their lives. By Dori Molitor, WomanWise. Buying jeans, honestly, is the most frustrating experience. They never fit, and you feel like your body is all wrong — like you just put on 20 pounds even if you didn’t feel that way before you walked in the store. Just last week, I shopped three stores and tried on about 15 jeans before finally buying a pair... read more